Skip to content

MBA Business Analytics Careers

According to MarTech, the digital universe has 2.7 zettabytes of unstructured data in need of analysts to sift through and uncover insights.1 In the U.S., spending on big data projects in 2018 was projected to reach $114 billion.2 Plus, with continuing trends like artificial intelligence, multi-cloud strategies, natural-language processing, and data quality management, we can expect career opportunities to grow for data analytics professionals.3

The U.S. Bureau of Labor Statistics projects double-digit employment growth for management analysts and market research analysts from 2016 to 2026,4,5 with employment growth projections for operations research analysts reaching as high as 27 percent between 2016 and 2026.6

Typical Business Analytics Careers for MBA Graduates:

  • Management Analyst
  • Market Research Analyst
  • Financial/Credit Analyst
  • Business Analyst
  • Marketing Manager
  • Business Intelligence Analyst
  • Data Analyst

Annual median pay for a career in data analytics can range from $82K to $114K,4-6 with marketing managers making a median annual salary of $132,230.7 Job growth and the median salary for business analyst positions are largely dependent on the rate of growth of the industry you’re in.

Industries Increasingly Shaped by Big Data8

  • Health Care
  • Retail
  • Construction
  • Banking
  • Transportation

Take the Next Step

Enhance your career with the convenience and flexibility of an online MBA with a specialization in Business Analytics from The University of Scranton. Request more information or call us at 866-373-9547.


  1. Karr, D. (2017, January 15). Big Data Brings Marketing Big Numbers. Retrieved January 14, 2019, from
  2. Business Analytics Career Paths – A Practical Guide for 2018. (2018, April 30). Retrieved January 14, 2019, from
  3. Durcevic, S. (2018, November 27). Top 10 Analytics & Business Intelligence Trends for 2019. Retrieved January 14, 2019, from
  4. Management Analysts. (2018, April 13). Retrieved January 14, 2019, from
  5. Financial Analysts. (2018, April 13). Retrieved January 14, 2019, from
  6. Operations Research Analysts. (2018, April 13). Retrieved January 14, 2019, from
  7. Marketing Managers. (2018, April 13). Retrieved January 14, 2019, from
  8. Matthews, K. (2018, August 13). 5 Industries Becoming Defined by Big Data and Analytics. Retrieved January 14, 2019, from