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Online Master of Accountancy: Accounting Analytics Concentration

In the wake of big data, and advances in information processing, there is a growing need for accountants with technical and analytical skills to help collect and study an increasing amount of available data. According to Ernst and Young—one of the Big 4 accounting firms—the benefits of accounting analysis include:1

  • Greater confidence in financial reporting
  • Deeper understanding of business trends
  • Better utilization of accounting systems
  • Saved time and effort

The University of Scranton's Online Master of Accountancy: Accounting Analytics concentration offers the specialized skills needed to advance your career through an understanding of financial and managerial accounting, ethics and communications, followed by a capstone applied-research course in accounting data analytics and visualization.
You'll have the option to purchase the premier, Big 4 Firms–endorsed Wiley CPAexcel® at a deep discount in order to prepare for the CPA exam when you graduate.
Graduate prepared to:

  • Sit for the CPA exam
  • Take on advanced careers in accounting analysis (see our MAcc career outlook page)
  • Employ the latest computing technology to analyze accounting data
  • Communicate your findings and develop action plans based on your calculations

"Data Analysts will help leaders make informed, data-driven decisions to drive a company forward, improve efficiency, increase profits, and achieve organizational goals." – American Institute of Certified Public Accountants (AICPA)2

Curriculum: Data-Driven Accounting Expertise

Earning your MAcc will prepare you with core accountancy competencies, such as managerial accounting, communication, ethics and research. With the Accounting Analytics concentration, you'll gain additional skills to:

  • Use the R programming language to analyze business issues
  • Apply business forecasting models
  • Simulate business situations in order to develop insights
  • Manage vital business databases
  • Uncover business intelligence to gain a competitive edge

Learn more about the online MAcc curriculum.

The Knowledge You'll Gain

Upon completion of the program, you'll be prepared to provide the professional world of business with the insights needed to inform strategic direction through analysis, evaluation and visualization. These valuable skills will offer you increased expertise, a higher earning potential, and greater self-confidence.

The University of Scranton's AACSB-accredited online MAcc program is designed for full-time accounting professionals who need to learn on a flexible schedule. The curriculum is frequently updated by The University of Scranton's Accounting Department Partnership Council (ADPC), a group of practicing CPAs who provide consulting, student mentorship and alumni networking. In addition to the Accounting Analytics concentration, the program offers a Forensics Accounting concentration. Both concentrations can be completed within the 30 total credits required to earn the Master of Accountancy degree, and do not require any additional time to finish the program.

Earn an MAcc With Top Accreditation and Jesuit Values

One of 27 Jesuit colleges and universities in the United States, The University of Scranton cultivates an educational environment shaped by Jesuit values of ethics and social responsibility. We are committed to providing an exceptional education that prepares our students to meet the challenges and opportunities of today's society.

The University's Kania School of Management is among a small number of institutions accredited by the AACSB International (Association to Advance Collegiate Schools of Business). AACSB accreditation signals the highest standard of achievement for business schools around the world. The University of Scranton is one of the few educational institutions worldwide that offers business degrees with this distinction, resulting in an outstanding academic rank for the school.

Learn more about leveraging your career with the convenience and flexibility of an online MAcc with an Accounting Analytics concentration from The University of Scranton. Request more information or call us at 866-373-9547.

1Ernst & Young (2018). Accounting Analytics. Retrieved July 22, 2019, from
2AICPA Store Certificate Programs (2018). Data Analytics and Beyond. Retrieved July 22, 2019, from